O'Neill Daniel James - 4 filing on 2016-07-08

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

1. Name and Address of Reporting Person^*

O'Neill Daniel James

(Last)

(First)

(Middle)

1707 COLE BOULEVARD, SUITE 350

(Street)

GOLDEN

80401

(City)

(State)

(Zip)

2. Issuer Name and Ticker or Trading Symbol
Electronic Cigarettes International Group, Ltd. [ ECIG ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	10% Owner
X	Officer (give title below)	Other (specify below)
CEO and Executive Chairman

3. Date of Earliest Transaction (Month/Day/Year)
06/30/2016

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
Employee Stock Option (right to buy)	$0.709	06/30/2016		D			2,000,000	01/09/2015	01/08/2025	Common Stock	2,000,000	⁽¹⁾	17,614,141	D
Employee Stock Option (right to buy)	$0.75	06/30/2016		D			8,177,050	03/28/2015	03/27/2025	Common Stock	8,177,050	⁽²⁾	9,437,091	D
Employee Stock Option (right to buy)	$0.38	06/30/2016		D			3,150,000	04/13/2015	04/12/2025	Common Stock	3,150,000	⁽³⁾	6,287,091	D
Employee Stock Option (right to buy)	$0.3799	06/30/2016		D			6,287,091	04/27/2015	04/26/2025	Common Stock	6,287,091	⁽⁴⁾	0	D
Employee Stock Option (right to buy)	$0.16	06/30/2016		A		19,614,141		06/30/2016	06/29/2026	Common Stock	19,614,141	⁽¹⁾⁽²⁾⁽³⁾⁽⁴⁾	19,614,141	D
Employee Stock Option (right to buy)	$0.16	06/30/2016		A		13,518,144		06/30/2016	06/29/2026	Common Stock	19,614,141	⁽⁵⁾	33,132,285	D

Explanation of Responses:

1. On June 30, 2016, the issuer canceled an option for 2,000,000 shares of its common stock granted to the reporting person on January 9, 2015. In exchange, the reporting person received a replacement option for 2,000,000 shares, having an exercise price of $0.16 per share.

2. On June 30, 2016, the issuer canceled an option for 8,177,050 shares of its common stock granted to the reporting person on March 28, 2015. In exchange, the reporting person received a replacement option for 8,177,050 shares, having an exercise price of $0.16 per share.

3. On June 30, 2016, the issuer canceled an option for 3,150,000 shares of its common stock granted to the reporting person on April 13, 2015. In exchange, the reporting person received a replacement option for 3,150,000 shares, having an exercise price of $0.16 per share.

4. On June 30, 2016, the issuer canceled an option for 6,287,091 shares of its common stock granted to the reporting person on April 27, 2015. In exchange, the reporting person received a replacement option for 6,287,091 shares, having an exercise price of $0.16 per share.

5. The reporting person received these securities as compensation in connection with his employment by the issuer.

	/s/ Daniel J. O'Neill	07/08/2016
	** Signature of Reporting Person	Date
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