UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
Notice of Effectiveness
Effectiveness Date: December 30, 2008 11:00 A.M.
Form: S-4
CIK: 0000858395
Company Name: HARRAHS OPERATING CO INC
File Number: 333-154800
CIK: 0001447461
Company Name: PLAYERS RIVERBOAT II, LLC
File Number: 333-154800-98
CIK: 0001447457
Company Name: HORSESHOE ENTERTAINMENT
File Number: 333-154800-97
CIK: 0001447472
Company Name: NEW GAMING CAPITAL PARTNERSHIP
File Number: 333-154800-96
CIK: 0001447468
Company Name: HARRAH'S NC CASINO COMPANY, LLC
File Number: 333-154800-95
CIK: 0001447466
Company Name: DCH LENDER, LLC
File Number: 333-154800-94
CIK: 0001447462
Company Name: DURANTE HOLDINGS, LLC
File Number: 333-154800-93
CIK: 0001447460
Company Name: AJP HOLDINGS, LLC
File Number: 333-154800-92
CIK: 0001447458
Company Name: AJP PARENT, LLC
File Number: 333-154800-91
CIK: 0001447431
Company Name: BOARDWALK REGENCY CORP.
File Number: 333-154800-90
CIK: 0001447188
Company Name: BILOXI VILLAGE WALK DEVELOPMENT, LLC
File Number: 333-154800-89
CIK: 0001447398
Company Name: CAESARS PALACE SPORTS PROMOTIONS, INC.
File Number: 333-154800-88
CIK: 0001447423
Company Name: HARVEYS BR MANAGEMENT CO INC
File Number: 333-154800-87
CIK: 0001447411
Company Name: HBR REALTY CO INC
File Number: 333-154800-86
CIK: 0001447409
Company Name: HCR SERVICES CO INC
File Number: 333-154800-85
CIK: 0001447406
Company Name: HEI HOLDING CO ONE INC
File Number: 333-154800-84
CIK: 0001447403
Company Name: HEI HOLDING CO TWO INC
File Number: 333-154800-83
CIK: 0001447404
Company Name: LVH CORP
File Number: 333-154800-82
CIK: 0001447405
Company Name: PARBALL CORP
File Number: 333-154800-81
CIK: 0001447407
Company Name: PLAYERS DEVELOPMENT, INC.
File Number: 333-154800-80
CIK: 0001447408
Company Name: PLAYERS RESOURCES, INC.
File Number: 333-154800-79
CIK: 0001447410
Company Name: RENO PROJECTS, INC.
File Number: 333-154800-78
CIK: 0001447412
Company Name: RIO DEVELOPMENT COMPANY, INC.
File Number: 333-154800-77
CIK: 0001447413
Company Name: TELE/INFO, INC.
File Number: 333-154800-76
CIK: 0001447414
Company Name: TRIGGER REAL ESTATE CORP.
File Number: 333-154800-75
CIK: 0001447415
Company Name: CORNER INVESTMENT COMPANY, LLC
File Number: 333-154800-74
CIK: 0001447416
Company Name: HCAL, LLC
File Number: 333-154800-73
CIK: 0001447419
Company Name: HHLV MANAGEMENT COMPANY, LLC
File Number: 333-154800-72
CIK: 0001447424
Company Name: HORSESHOE GP, LLC
File Number: 333-154800-71
CIK: 0001447426
Company Name: LAS VEGAS GOLF MANAGEMENT, LLC
File Number: 333-154800-70
CIK: 0001447427
Company Name: 190 FLAMINGO, LLC
File Number: 333-154800-69
CIK: 0001447425
Company Name: DCH EXCHANGE, LLC
File Number: 333-154800-68
CIK: 0001447420
Company Name: HARRAH'S BOSSIER CITY MANAGEMENT COMPANY, LLC
File Number: 333-154800-67
CIK: 0001447417
Company Name: HARRAH'S LICENSE COMPANY, LLC
File Number: 333-154800-66
CIK: 0001447430
Company Name: CHESTER FACILITY HOLDING COMPANY, LLC
File Number: 333-154800-65
CIK: 0001447429
Company Name: HARRAH'S CHESTER DOWNS INVESTMENT COMPANY, LLC
File Number: 333-154800-64
CIK: 0001447428
Company Name: HARRAH'S MH PROJECT, LLC
File Number: 333-154800-63
CIK: 0001447422
Company Name: HARRAH'S SHREVEPORT/BOSSIER CITY HOLDING COMPANY, LLC
File Number: 333-154800-62
CIK: 0001447421
Company Name: HARRAH'S SUMNER INVESTMENT COMPANY, LLC
File Number: 333-154800-61
CIK: 0001447418
Company Name: HARRAH'S SUMNER MANAGEMENT COMPANY, LLC
File Number: 333-154800-60
CIK: 0001447527
Company Name: CAESARS ENTERTAINMENT CANADA HOLDING, INC.
File Number: 333-154800-59
CIK: 0001447526
Company Name: CAESARS ENTERTAINMENT FINANCE CORP.
File Number: 333-154800-58
CIK: 0001447523
Company Name: CAESARS PALACE REALTY CORP.
File Number: 333-154800-57
CIK: 0001447521
Company Name: CAESARS UNITED KINGDOM, INC.
File Number: 333-154800-56
CIK: 0001447519
Company Name: CAESARS WORLD MERCHANDISING, INC.
File Number: 333-154800-55
CIK: 0001447517
Company Name: CEI-SULLIVAN COUNTY DEVELOPMENT CO
File Number: 333-154800-54
CIK: 0001447516
Company Name: CONSOLIDATED SUPPLIES, SERVICES & SYSTEMS
File Number: 333-154800-53
CIK: 0001447514
Company Name: DESERT PALACE, INC.
File Number: 333-154800-52
CIK: 0001447505
Company Name: DUSTY CORP
File Number: 333-154800-51
CIK: 0001447502
Company Name: FHR CORP
File Number: 333-154800-50
CIK: 0001447500
Company Name: FLAMINGO-LAUGHLIN, INC.
File Number: 333-154800-49
CIK: 0001447499
Company Name: HARRAH'S ALABAMA CORP
File Number: 333-154800-48
CIK: 0001447498
Company Name: HARRAH'S ARIZONA CORP.
File Number: 333-154800-47
CIK: 0001447494
Company Name: HARRAH'S ILLINOIS CORP.
File Number: 333-154800-46
CIK: 0001447489
Company Name: HARRAH'S IMPERIAL PALACE CORP.
File Number: 333-154800-45
CIK: 0001447488
Company Name: HARRAH'S INTERACTIVE INVESTMENT CO.
File Number: 333-154800-44
CIK: 0001447487
Company Name: HARRAH'S INVESTMENTS, INC.
File Number: 333-154800-43
CIK: 0001447484
Company Name: HARRAH'S KANSAS CASINO CORP.
File Number: 333-154800-42
CIK: 0001447483
Company Name: HARRAH'S MANAGEMENT CO.
File Number: 333-154800-41
CIK: 0001447481
Company Name: HARRAH'S PITTSBURGH MANAGEMENT CO.
File Number: 333-154800-40
CIK: 0001447479
Company Name: HARRAH'S RENO HOLDING COMPANY, INC.
File Number: 333-154800-39
CIK: 0001447690
Company Name: HORSESHOE GAMING HOLDING, LLC
File Number: 333-154800-38
CIK: 0001447688
Company Name: JCC HOLDING CO II LLC
File Number: 333-154800-37
CIK: 0001447687
Company Name: WINNICK HOLDINGS, LLC
File Number: 333-154800-36
CIK: 0001447686
Company Name: CASINO COMPUTER PROGRAMMING, INC.
File Number: 333-154800-35
CIK: 0001447685
Company Name: ROMAN ENTERTAINMENT CORP OF INDIANA
File Number: 333-154800-34
CIK: 0001447684
Company Name: ROMAN HOLDING CORP OF INDIANA
File Number: 333-154800-33
CIK: 0001447683
Company Name: CAESARS RIVERBOAT CASINO, LLC
File Number: 333-154800-32
CIK: 0001447682
Company Name: HORSESHOE HAMMOND, LLC
File Number: 333-154800-31
CIK: 0001447681
Company Name: BL DEVELOPMENT CORP.
File Number: 333-154800-30
CIK: 0001447680
Company Name: GRAND MEDIA BUYING, INC.
File Number: 333-154800-29
CIK: 0001447679
Company Name: GRAND CASINOS OF BILOXI, LLC
File Number: 333-154800-28
CIK: 0001447678
Company Name: BALLY'S TUNICA, INC.
File Number: 333-154800-27
CIK: 0001447677
Company Name: EAST BEACH DEVELOPMENT CORP
File Number: 333-154800-26
CIK: 0001447730
Company Name: CALIFORNIA CLEARING CORP
File Number: 333-154800-25
CIK: 0001447729
Company Name: BALLY'S MIDWEST CASINO, INC.
File Number: 333-154800-24
CIK: 0001447726
Company Name: BALLY'S OPERATOR, INC.
File Number: 333-154800-23
CIK: 0001447725
Company Name: CAESARS PALACE CORP
File Number: 333-154800-22
CIK: 0001447723
Company Name: HARRAH'S INTERNATIONAL HOLDING COMPANY, INC.
File Number: 333-154800-21
CIK: 0001447722
Company Name: SHERATON TUNICA CORP
File Number: 333-154800-20
CIK: 0001447720
Company Name: BILOXI HAMMOND, LLC
File Number: 333-154800-19
CIK: 0001447719
Company Name: HARRAH'S OPERATING CO MEMPHIS, LLC
File Number: 333-154800-18
CIK: 0000947650
Company Name: SOUTHERN ILLINOIS RIVERBOAT/CASINO CRUISES INC
File Number: 333-154800-17
CIK: 0001000819
Company Name: GCA ACQUISITION SUBSIDIARY INC
File Number: 333-154800-16
CIK: 0001447524
Company Name: ATLANTIC CITY COUNTRY CLUB 1, LLC
File Number: 333-154800-159
CIK: 0001447522
Company Name: HARRAH SOUTH SHORE CORP
File Number: 333-154800-158
CIK: 0001447513
Company Name: SHOWBOAT ATLANTIC CITY MEZZ 1, LLC
File Number: 333-154800-157
CIK: 0001447512
Company Name: SHOWBOAT ATLANTIC CITY MEZZ 2, LLC
File Number: 333-154800-156
CIK: 0001447511
Company Name: SHOWBOAT ATLANTIC CITY MEZZ 3, LLC
File Number: 333-154800-155
CIK: 0001447477
Company Name: HARRAH'S SOUTHWEST MICHIGAN CASINO CORP.
File Number: 333-154800-154
CIK: 0001447510
Company Name: SHOWBOAT ATLANTIC CITY MEZZ 4, LLC
File Number: 333-154800-153
CIK: 0001447509
Company Name: SHOWBOAT ATLANTIC CITY MEZZ 5, LLC
File Number: 333-154800-152
CIK: 0001447508
Company Name: SHOWBOAT ATLANTIC CITY MEZZ 6, LLC
File Number: 333-154800-151
CIK: 0001447507
Company Name: SHOWBOAT ATLANTIC CITY MEZZ 7, LLC
File Number: 333-154800-150
CIK: 0000878321
Company Name: GRAND CASINOS INC
File Number: 333-154800-15
CIK: 0001447506
Company Name: SHOWBOAT ATLANTIC CITY MEZZ 8, LLC
File Number: 333-154800-149
CIK: 0001447504
Company Name: SHOWBOAT ATLANTIC CITY MEZZ 9, LLC
File Number: 333-154800-148
CIK: 0001447493
Company Name: SHOWBOAT ATLANTIC CITY PROPCO, LLC
File Number: 333-154800-147
CIK: 0001447491
Company Name: TAHOE GARAGE PROPCO, LLC
File Number: 333-154800-146
CIK: 0001447486
Company Name: HARVEYS TAHOE MANAGEMENT COMPANY, INC.
File Number: 333-154800-145
CIK: 0001447480
Company Name: HTM HOLDING, INC.
File Number: 333-154800-144
CIK: 0001447476
Company Name: SHOWBOAT HOLDING, INC.
File Number: 333-154800-143
CIK: 0001447518
Company Name: HARRAH'S SHREVEPORT INVESTMENT COMPANY, LLC
File Number: 333-154800-142
CIK: 0001447515
Company Name: HARRAH'S SHREVEPORT MANAGEMENT COMPANY, LLC
File Number: 333-154800-141
CIK: 0001447503
Company Name: H-BAY, LLC
File Number: 333-154800-140
CIK: 0001447895
Company Name: GRAND CASINOS OF MISSISSIPPI, LLC - GULFPORT
File Number: 333-154800-14
CIK: 0001447501
Company Name: HOLE IN THE WALL, LLC
File Number: 333-154800-139
CIK: 0001447497
Company Name: KOVAL INVESTMENT COMPANY, LLC
File Number: 333-154800-138
CIK: 0001447496
Company Name: NEVADA MARKETING, LLC
File Number: 333-154800-137
CIK: 0001447495
Company Name: PLAYERS HOLDING, LLC
File Number: 333-154800-136
CIK: 0001447492
Company Name: PLAYERS INTERNATIONAL, LLC
File Number: 333-154800-135
CIK: 0001447485
Company Name: PLAYERS MARYLAND HEIGHTS NEVADA, LLC
File Number: 333-154800-134
CIK: 0001447482
Company Name: PLAYERS RIVERBOAT MANAGEMENT, LLC
File Number: 333-154800-133
CIK: 0001447473
Company Name: KOVAL HOLDINGS COMPANY, LLC
File Number: 333-154800-132
CIK: 0001447470
Company Name: RENO CROSSROADS, LLC
File Number: 333-154800-131
CIK: 0001447469
Company Name: WINNICK PARENT, LLC
File Number: 333-154800-130
CIK: 0001447728
Company Name: B I GAMING CORP
File Number: 333-154800-13
CIK: 0000858339
Company Name: HARRAHS ENTERTAINMENT INC
File Number: 333-154800-129
CIK: 0001447171
Company Name: BALLY'S OLYMPIA LIMITED PARTNERSHIP
File Number: 333-154800-128
CIK: 0001447172
Company Name: CAESARS INDIA SPONSOR COMPANY, LLC
File Number: 333-154800-127
CIK: 0001447173
Company Name: CAESARS WORLD, INC.
File Number: 333-154800-126
CIK: 0001447174
Company Name: HARRAH'S VICKSBURG CORP
File Number: 333-154800-125
CIK: 0001447175
Company Name: HARRAH'S TUNICA CORP
File Number: 333-154800-124
CIK: 0001447176
Company Name: HARVEYS C.C. MANAGEMENT COMPANY, INC.
File Number: 333-154800-123
CIK: 0001447177
Company Name: HARRAH'S NEW ORLEANS MANAGEMENT CO
File Number: 333-154800-122
CIK: 0001447178
Company Name: HARRAH'S MARYLAND HEIGHTS OPERATING CO
File Number: 333-154800-121
CIK: 0001447179
Company Name: HARRAH'S MARKETING SERVICES CORP
File Number: 333-154800-120
CIK: 0001447727
Company Name: BENCO, INC.
File Number: 333-154800-12
CIK: 0001447180
Company Name: HARRAH'S NORTH KANSAS CITY LLC
File Number: 333-154800-119
CIK: 0001447181
Company Name: HARRAH'S MARYLAND HEIGHTS LLC
File Number: 333-154800-118
CIK: 0001447182
Company Name: HARRAH'S CHESTER DOWNS MANAGEMENT COMPANY, LLC
File Number: 333-154800-117
CIK: 0001447183
Company Name: JAZZ CASINO COMPANY, LLC
File Number: 333-154800-116
CIK: 0001447184
Company Name: PLAYERS SERVICES, INC.
File Number: 333-154800-115
CIK: 0001447185
Company Name: OCEAN SHOWBOAT, INC.
File Number: 333-154800-114
CIK: 0001447186
Company Name: SHOWBOAT ATLANTIC CITY OPERATING COMPANY, LLC
File Number: 333-154800-113
CIK: 0001447187
Company Name: VILLAGE WALK CONSTRUCTION, LLC
File Number: 333-154800-112
CIK: 0001447478
Company Name: ROMAN EMPIRE DEVELOPMENT, LLC
File Number: 333-154800-111
CIK: 0001447474
Company Name: TRB FLAMINGO, LLC
File Number: 333-154800-110
CIK: 0001447724
Company Name: CAESARS ENTERTAINMENT GOLF, INC.
File Number: 333-154800-11
CIK: 0001447475
Company Name: HARRAH'S WEST WARWICK GAMING COMPANY, LLC
File Number: 333-154800-109
CIK: 0001447613
Company Name: CAESARS ENTERTAINMENT DEVELOPMENT, LLC
File Number: 333-154800-108
CIK: 0001447618
Company Name: ROBINSON PROPERTY GROUP CORP.
File Number: 333-154800-107
CIK: 0001447520
Company Name: HARRAH'S TRAVEL, INC.
File Number: 333-154800-106
CIK: 0001447459
Company Name: CAESARS WORLD MARKETING CORP.
File Number: 333-154800-105
CIK: 0001447464
Company Name: MARTIAL DEVELOPMENT CORP.
File Number: 333-154800-104
CIK: 0001447471
Company Name: HARRAH'S SHREVEPORT/BOSSIER CITY INVESTMENT COMPANY, LLC
File Number: 333-154800-103
CIK: 0001447467
Company Name: HARRAH'S BOSSIER CITY INVESTMENT COMPANY, LLC
File Number: 333-154800-102
CIK: 0001447465
Company Name: HORSESHOE SHREVEPORT, L.L.C.
File Number: 333-154800-101
CIK: 0001447463
Company Name: JCC FULTON DEVELOPMENT, LLC
File Number: 333-154800-100
CIK: 0001447721
Company Name: CAESARS ENTERTAINMENT AKWESASNE CONSULTING CORP.
File Number: 333-154800-10
CIK: 0001447689
Company Name: CAESARS ENTERTAINMENT RETAIL, INC.
File Number: 333-154800-09
CIK: 0001014725
Company Name: HARVEYS IOWA MANAGEMENT CO INC
File Number: 333-154800-08
CIK: 0001274389
Company Name: LAS VEGAS RESORT DEVELOPMENT INC
File Number: 333-154800-07
CIK: 0001447894
Company Name: BALLY'S PARK PLACE, INC.
File Number: 333-154800-06
CIK: 0000276310
Company Name: CAESARS NEW JERSEY INC
File Number: 333-154800-05
CIK: 0001447897
Company Name: GNOC CORP.
File Number: 333-154800-04
CIK: 0001447601
Company Name: PLAYERS LC, LLC
File Number: 333-154800-03
CIK: 0001447896
Company Name: PLAYERS RIVERBOAT, L.L.C.
File Number: 333-154800-02
CIK: 0000947645
Company Name: PLAYERS BLUEGRASS DOWNS INC
File Number: 333-154800-01