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CRITICAL ACCOUNTING POLICIES - Additional Information (Detail) (USD $)
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9 Months Ended | ||
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Sep. 30, 2012
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Sep. 30, 2011
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Dec. 31, 2011
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| Credit policy terms | 240 days | ||
| Allowance for doubtful accounts | $ 21,972 | $ 40,000 | |
| Stock based compensation | $ 422,680 | $ 117,585 | |