| Schedule of Goodwill by segment |
Goodwill by segment is as follows: | | | | | | | | | | | | | | | | | | Birds Eye Frozen | | Duncan Hines Grocery | | Specialty Foods | | Total | Balance, December 28, 2014 | $ | 608,984 |
| | $ | 936,615 |
| | $ | 173,961 |
| | $ | 1,719,560 |
| Foreign currency adjustment | (2,186 | ) | | — |
| | — |
| | (2,186 | ) | Purchase price adjustment (1) | (1,102 | ) | | — |
| | — |
| | (1,102 | ) | Balance, March 29, 2015 | $ | 605,696 |
|
| $ | 936,615 |
|
| $ | 173,961 |
|
| $ | 1,716,272 |
| | | | | | | | |
|
| Schedule of Tradenames by segment |
Tradenames by segment are as follows:
| | | | | | | | | | | | | | | | | | Birds Eye | | Duncan Hines | | Specialty | | | | Frozen | | Grocery | | Foods | | Total | Balance, December 28, 2014 | $ | 847,162 |
| | $ | 1,118,712 |
| | $ | 36,000 |
| | $ | 2,001,874 |
| Foreign currency adjustment | (413 | ) | | — |
| | — |
| | (413 | ) | Balance, March 29, 2015 | $ | 846,749 |
| | $ | 1,118,712 |
| | $ | 36,000 |
| | $ | 2,001,461 |
| | | | | | | | |
|
| Schedule of Other Assets |
Other Assets | | | | | | | | | | | | | | | | | March 29, 2015 | | Weighted Avg Life | | Gross Carrying Amount | | Accumulated Amortization | | Net | Amortizable intangibles | | | | | | | | Recipes | 10 |
| | $ | 60,150 |
| | $ | (42,543 | ) | | $ | 17,607 |
| Customer relationships - Distributors | 35 |
| | 142,142 |
| | (42,065 | ) | | 100,077 |
| Customer relationships - Private Label | 7 |
| | 1,290 |
| | (131 | ) | | 1,159 |
| License | 7 |
| | 6,175 |
| | (4,871 | ) | | 1,304 |
| Total amortizable intangibles | | | $ | 209,757 |
| | $ | (89,610 | ) | | $ | 120,147 |
| Debt acquisition costs | | | 45,913 |
| | (26,238 | ) | | 19,675 |
| Financial instruments (see note 11) | | | 152 |
| | — |
| | 152 |
| Other (1) | | | 8,690 |
| | — |
| | 8,690 |
| Total other assets, net | | | | | | | $ | 148,664 |
| | Amortizable intangibles by segment | | | | Birds Eye Frozen | | | | $ | 65,726 |
| | Duncan Hines Grocery | | | | 50,103 |
| | Specialty Foods | | | | 4,318 |
| | | | | | | | $ | 120,147 |
|
| | | | | | | | | | | | | | | | | December 28, 2014 | | Weighted Avg Life | | Gross Carrying Amount | | Accumulated Amortization | | Net | Amortizable intangibles | | | | | | | | Recipes | 10 |
| | $ | 60,206 |
| | $ | (41,027 | ) | | $ | 19,179 |
| Customer relationships - Distributors | 35 |
| | 142,156 |
| | (40,616 | ) | | 101,540 |
| Customer relationships - Private Label | 7 |
| | 1,290 |
| | (43 | ) | | 1,247 |
| License | 7 |
| | 6,175 |
| | (4,563 | ) | | 1,612 |
| Total amortizable intangibles | | | $ | 209,827 |
| | $ | (86,249 | ) | | $ | 123,578 |
| Debt acquisition costs | | | 45,913 |
| | (25,244 | ) | | 20,669 |
| Financial instruments (see note 11) | | | 6,420 |
| | — |
| | 6,420 |
| Other (1) | | | 7,229 |
| | — |
| | 7,229 |
| Total other assets, net | | | | | | | $ | 157,896 |
| | Amortizable intangibles by segment | | | | Birds Eye Frozen | | | | $ | 67,525 |
| | Duncan Hines Grocery | | | | 51,637 |
| | Specialty Foods | | | | 4,416 |
| | | | | | | | $ | 123,578 |
|
(1) As of March 29, 2015 and December 28, 2014, Other primarily consists of security deposits |
| Schedule of Deferred Financing Cost Activity |
he following summarizes debt acquisition cost activity: | | | | | | | | | | | | | | Gross Carrying Amount | | Accumulated Amortization | | Net | Balance, December 28, 2014 | $ | 45,913 |
| | $ | (25,244 | ) | | $ | 20,669 |
| Amortization | — |
| | (994 | ) | | (994 | ) | Balance, March 29, 2015 | $ | 45,913 |
| | $ | (26,238 | ) | | $ | 19,675 |
|
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