Goodwill and Intangible Assets
12 Months Ended
Dec. 29, 2012
Goodwill and Intangible Assets

Note 5. Goodwill and Intangible Assets

At December 29, 2012 and December 31, 2011, goodwill by reportable segment was:

 

     2012      2011  
     (in millions)  

Beverages

   $ 1,290       $ 1,290   

Cheese

     3,000         3,000   

Refrigerated Meals

     985         985   

Grocery

     4,216         4,216   

International & Foodservice

     1,855         1,825   
  

 

 

    

 

 

 

Goodwill

   $ 11,346       $ 11,316   
  

 

 

    

 

 

 

Intangible assets were $2.6 billion at December 29, 2012 and December 31, 2011 and consist primarily of indefinite-lived trademarks on brands remaining in our portfolio that we acquired through our former parent company’s acquisition of Nabisco Holdings Corp.

Changes in goodwill and intangible assets consisted of:

 

     2012      2011  
     Goodwill      Intangible
Assets, at cost
     Goodwill     Intangible
Assets, at cost
 
     (in millions)  

Balance at beginning of year

   $ 11,316       $ 2,630       $ 11,338      $ 2,630   

Changes due to:

          

Foreign currency

     30         1         (22 )      –   
  

 

 

    

 

 

    

 

 

   

 

 

 

Balance at end of year

   $ 11,346       $ 2,631       $ 11,316      $ 2,630