CONSOLIDATED STATEMENTS OF CASH FLOWS (USD $)
12 Months Ended
Dec. 31, 2014
Dec. 31, 2013
Cash flows from operating activities:    
Net loss $ (3,658,076) $ (1,436,387)
Adjustments to reconcile net loss to net cash used in operating activities:    
Depreciation and amortization 1,084,450 281,648
Deferred tax benefit (3,062,108) (380,832)
Gain on bargain purchase of business (429,956)   
Stock-based compensation expense 565,188   
Fair value of warrants issued to advisor in connection with acquisition 138,768   
Amortization of prepaid license fees 112,500   
Amortization of premium on short-term investments, net 86,655   
Amortization of customer deposits (112,500)   
Change in fair value of warrant liability 8,568 (330,147)
Loss on sale of marketable securities, net    7,640
Gain on sale of property and equipment    (4,158)
Interest added to notes payable    16,881
Accretion of interest on notes payable 2,604 138,255
Changes in operating assets and liabilities:    
Accounts receivable 371,277 756,122
Prepaid expenses and other current assets 38,969 (28,445)
Incremental direct costs 30,258   
Prepaid license fee (450,000)   
Accounts payable (2,547,059) (46,294)
Accrued expenses (1,629,998) 85,812
Deferred income 174,518 524,420
Deferred rent 25,946   
Customer deposits 450,000   
Other assets 10,000   
Net cash used in operating activities (8,789,996) (415,485)
Cash flows from investing activities:    
Proceeds from maturities of short-term investments 10,240,000 242,206
Purchases of short-term investments (15,525,533)   
Cash paid for acquisition, net of cash acquired (3,110,646) (135,945)
Costs incurred to develop technology (180,314) (354,808)
Purchases of property and equipment (37,850) (38,424)
Cash paid to purchase technology    (200,000)
Proceeds from sale of property and equipment    6,203
Security deposits    11,067
Net cash used in investing activities (8,614,343) (469,701)
Cash flows from financing activities:    
Repurchase of common stock (25,862) (11,255)
Payments of capital leases (7,165)   
Merchant reserve 667,709   
Merchant cash advances (447,371)   
Distributions to members    (200,000)
Proceeds from IPO, net of offering costs    19,474,565
Deferred IPO costs    (509,923)
Net cash provided by financing activities 187,311 18,753,387
Net (decrease) increase in cash and cash equivalents (17,217,028) 17,868,201
Cash and cash equivalents, beginning of year 18,736,495 868,294
Cash and cash equivalents, end of period 1,519,467 18,736,495
Supplemental disclosures of other cash flow information:    
Cash paid for income taxes      
Cash paid for interest      
Non-cash disclosures:    
Common stock issued in connection with acquisition of NAPW 35,272,033   
Fair value of options issued in connection with acquisition of NAPW 556,496   
Fair value of warrants issued in connection with acquisition of NAPW 294,342   
Promissory note issued in connection with acquisition of Global Outreach 1,389,386   
Conversion of notes payable to equity    1,643,036
Reduction of additional paid-in capital for deferred IPO costs    1,342,163
Fair value of warrant liabilities    $ 415,368