<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
  <headerData>
    <submissionType>144</submissionType>
    <filerInfo>
      <filer>
        <filerCredentials>
          <!-- Field: Pseudo-Tag; ID: Name; Data:  -->
          <cik>0001102948</cik>
          <ccc>XXXXXXXX</ccc>
        </filerCredentials>
      </filer>
      <liveTestFlag>LIVE</liveTestFlag>



    </filerInfo>
  </headerData>
  <formData>
    <issuerInfo>
      <issuerCik>0001341766</issuerCik>
      <issuerName>Celsius Holdings, Inc.</issuerName>
      <secFileNumber>001-34611</secFileNumber>
      <issuerAddress>
        <com:street1>2422 N. Federal Highway,</com:street1>
        <com:street2>Suite 208,</com:street2>
        <com:city>Boca Raton,</com:city>
        <com:stateOrCountry>FL</com:stateOrCountry>
        <com:zipCode>33431</com:zipCode>
      </issuerAddress>
      <issuerContactPhone>561-276-2239</issuerContactPhone>
      <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>CD Financial, LLC</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
      <relationshipsToIssuer>
        <relationshipToIssuer>Affiliate1</relationshipToIssuer>
      </relationshipsToIssuer>
    </issuerInfo>
    <securitiesInformation>
      <securitiesClassTitle>Common Stock2</securitiesClassTitle>
      <brokerOrMarketmakerDetails>
        <name>Citigroup Global Markets Inc.</name>
        <address>
          <com:street1>388 Greenwich St.</com:street1>
          <com:city>New York,</com:city>
          <com:stateOrCountry>NY</com:stateOrCountry>
          <com:zipCode>10013</com:zipCode>
        </address>
      </brokerOrMarketmakerDetails>
      <noOfUnitsSold>1000000</noOfUnitsSold>
      <aggregateMarketValue>138758200.00</aggregateMarketValue>
      <noOfUnitsOutstanding>76789201</noOfUnitsOutstanding>
      <approxSaleDate>06/06/2023</approxSaleDate>
      <securitiesExchangeName>NASDAQ</securitiesExchangeName>
    </securitiesInformation>
    <securitiesToBeSold>
      <securitiesClassTitle>Common Stock acquired upon conversion of note issued by Celsius Holdings</securitiesClassTitle>
      <acquiredDate>12/14/2018</acquiredDate>
      <natureOfAcquisitionTransaction>Convertible Loan to Celsius Holdings, Inc.</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Celsius Holdings, Inc. upon conversion of Note</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>3000000</amountOfSecuritiesAcquired>
      <paymentDate>09/19/2019</paymentDate>
      <natureOfPayment>Conversion of Note</natureOfPayment>
    </securitiesToBeSold>
    <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
    <securitiesSoldInPast3Months>
      <sellerDetails>
        <name>CD Financial LLC</name>
        <address>
          <com:street1>109 S.E. 5th Avenue</com:street1>
          <com:street2>Suite 200</com:street2>
          <com:city>Delray Beach,</com:city>
          <com:stateOrCountry>FL</com:stateOrCountry>
          <com:zipCode>33483</com:zipCode>
        </address>
      </sellerDetails>
      <securitiesClassTitle>CELH Common Stock (call option transaction)</securitiesClassTitle>
      <saleDate>04/12/2023</saleDate>
      <amountOfSecuritiesSold>201542</amountOfSecuritiesSold>
      <grossProceeds>2390288.12</grossProceeds>
    </securitiesSoldInPast3Months>
    <securitiesSoldInPast3Months>
      <sellerDetails>
        <name>The Carl Angus DeSantis Foundation, Inc.</name>
        <address>
          <com:street1>109 S.E. 5th Avenue</com:street1>
          <com:street2>Suite 200</com:street2>
          <com:city>Delray Beach,</com:city>
          <com:stateOrCountry>FL</com:stateOrCountry>
          <com:zipCode>33483</com:zipCode>
        </address>
      </sellerDetails>
      <securitiesClassTitle>CELH Common Stock (call option transaction)</securitiesClassTitle>
      <saleDate>04/20/2023</saleDate>
      <amountOfSecuritiesSold>710000</amountOfSecuritiesSold>
      <grossProceeds>6313675.00</grossProceeds>
    </securitiesSoldInPast3Months>
    <remarks>Footnote 1: Mr. Carl DeSantis owns a controlling interest in CD Financial, LLC ("CD Financial"). Footnote 2: In accordance with the procedures described in various No Action Letters from the staff of the , on the date hereof, CD Financial entered into a variable prepaid forward contract ("VPF Contract") with Citibank, N.A., initially secured by 1,000,000 shares of common stock of the issuer. Pursuant to the VPF Contract, CD Financial will receive a prepayment of the aggregate purchase price of $113,087,933. The actual number of Shares of the issuer's common stock to be delivered under the variable prepaid forward contract will be determined based on the price of the issuer's common stock at settlement relative to an agreed forward floor price and forward cap price, with the aggregate number not to exceed 1,000,000 shares of common stock.</remarks>
    <noticeSignature>
      <noticeDate>06/06/2023</noticeDate>
      <signature>/s/ Carl DeSantis</signature>
    </noticeSignature>
  </formData>
</edgarSubmission>
